The word ‘Virtual assistant’ became viral with development of Web 2.0. It is one of the strongest verticals of online businesses. It made live the concept of 24/7 support in true manner. The VA industry is redefining itself continuously to cope up with challenges of modern online marketing. Royal Panda India is one of the best examples regarding how to use it effectively to generate more business. They provide an online service that requires payments and withdrawals. They need to be there all the time for their valuable customers and must provide them a good service to make sure they keep their customers happy.

Businesses like Royal Panda are seen more and more often those days, and the need for Virtual assistant is raising as businesses begin understanding a simple fact – you can’t survive in this competitive world with only first time purchases – you can to retain and build long term relations. This is where the Virtual Assistant joins the game.

Let’s dive deep into it and learn how virtual assistant is helpful it today’s digital age. This case study article will explain what is Virtual Assistant and it’s benefits for businesses.

What is Virtual Assistant? 

As the name suggests, the Virtual Assistant is a real person(s) who helps in various support system of the business. Generally, VA works outside of the office premise. As per the nature of this job role, an independent freelancer or contractor is hired.

The term is coined as ‘Virtual Assistant’ because the person handles the work remotely, using internet. All thanks to latest developments in the arena of cloud based technologies that file sharing, editing, transferring are made very much simple and faster. The person handles the work which can be done online (social media marketing, digital marketing campaigns, guest post writing, essay writing, various clerical work etc.) or via video or telephonic conversation (counseling, BPO, product knowledge sharing, online training, webinar etc.). In nutshell, VA acts as the cost effective support staff.

One of the most significant advantages of employing a virtual assistant is the human touch they bring to the table. A human virtual assistant can engage in meaningful conversations, understand subtle nuances, and build rapport with clients, creating a more enriching and satisfying experience.

Benefits of hiring a Virtual Assistant

• There are times during business operations that you need some extra manpower, but doing so attracts financial overheads. By this time, hiring a virtual assistant is the need of an hour.
• VA is not on office payroll. So, he/she is not entitled for any kind of perks apart from salary. Such system makes it very much cost beneficial.
• HR and Accounts processing cycle is very much faster, compared to salaried employee.
• If somehow, the work is not satisfactory, the contract can be terminated easily.
• VA can also be commissioned based on the task completion, not as per hour. This helps the businesses which has financial constraints. 

Case study of Virtual Assistant in real business world

Let’s take example of website hosting business.

For these, the VA person can be mainly trained by two ways: online chat support and customer care through mail / voice call. Either you can find a seasoned professional for such work or a newbie can be given proper training. For the first option, the person knows inside-out of the business. He/she already knows possible problems and solutions. So, all the online enquires can be satisfied in proper manner, which can also turn into a sales or renewal of plans.

For the later option, a proper FAQ can help a lot. If the VA person is not familiar with the industry, it is advisable to monitor closely in initial period. In a longer run, this option is very cost effective.

By employing VAs in different time zones, website hosting companies can ensure that their clients’ concerns are addressed promptly, no matter the time of day. This availability enhances customer satisfaction and fosters loyalty, leading to an increase in customer retention. They can also handle a plethora of administrative tasks, such as managing emails, scheduling appointments, and processing payments. 

Website hosting businesses deal with a myriad of technical issues daily. By employing virtual assistants with technical expertise, companies can efficiently handle client inquiries, troubleshoot problems, and resolve common hosting-related issues. This technical support not only reduces the workload of the in-house team but also leads to faster issue resolution and happier customers.

VAs can engage potential clients through live chat support, answering queries and guiding them through the hosting options available. VAs can also conduct follow-ups, nurturing leads and increasing the chances of conversion. This proactive approach to sales can significantly boost the revenue of website hosting businesses.

Benefits of Virtual Assistant for casino business

VAs typically charge by the hour, so you only pay for the time they spend working on your projects. This can be a significant savings compared to hiring a full-time employee. Their timings are also flexible. They can work from anywhere in the world, and they can adjust their hours to fit your needs. 

Whether it’s providing information on gaming rules, answering frequently asked questions, or resolving minor issues, VAs can handle routine tasks with ease. So, the human staff can focus on more complex and personalized customer interactions.

For regular customers, Virtual Assistants have the ability to gather and analyze their data, such as playing preferences and betting history. By leveraging this information, casinos can offer highly personalized gaming recommendations and promotional offers to individual customers. This tailored approach creates a more engaging experience, leading to increased customer loyalty and retention.

If trained properly, VA can also do mundane HR works. Incorporating Virtual Assistants into a casino’s training program can be immensely beneficial. VAs can act as interactive learning tools, guiding staff through various gaming rules, procedures, and customer service techniques. Moreover, they can assist employees during onboarding, helping them adapt quickly to their roles and responsibilities.

Casino businesses often involve a multitude of administrative tasks that can be time-consuming. Virtual Assistants can handle these tasks, such as scheduling appointments, managing calendars, and processing paperwork, with remarkable efficiency. This streamlines the overall workflow and allows human staff to focus on more strategic and revenue-generating activities. They can find unique solutions to complex problems, think critically, and approach tasks with a creative flair.