Netflix and Yash Raj Fims (YRF) join forces to create epic stories for the Indian Film Industry. This game changing collaboration will shape India’s storytelling future. The iconic partnership of Netflix x Yash Raj Fims is very much promising for the Indian Media & Entertainment industry.
Check out all the details of the powerful merger.
Netflix and Yash Raj Films partnership
Netflix and Yash Raj Films had joined forces to make movies and TV shows that will be popular all over the world. This is a big deal because it means that two of the biggest names in entertainment are working together to create new content that will reach people from all cultures.
Netflix is an undisputed leader in the streaming industry. It has vast library of movies, TV shows, documentaries, and original content. It caters to a wide range of tastes and interests and offers subtitles and dubbing in multiple languages. With millions of subscribers across the globe, it is also known for many original series including Stranger Things, The Crown, and Narcos. This ad free platform is also comes with flexible plans for economy users. Netflix is accessible on various devices, including smartphones, tablets, smart TVs, and gaming consoles, making it convenient for users to watch content wherever and whenever they want.
Founded by the visionary Yash Chopra, YRF is coined as Indian movie industry’s leading storyteller. Dating back to 1970s, it has a legacy of excellence. YRF has produced a wide range of films spanning various genres, from romance and drama to action and comedy, showcasing their versatility and ability to cater to different tastes. Apart from box office success (Pathan, War, DDLJ, Dil To Pagal Hain, Darr, Dhoom series, Mohabbatein, Veer Zaara), they have also given critically acclaimed movies (Fanaa, Chak De India, Sultan, Hum Tum, Sultan). Yash Raj Films have a global appeal and have successfully reached international audiences, contributing to the globalization of Indian cinema.
In other words, this partnership is a big change for the movie business, and it could lead to more people watching Indian movies and TV shows around the world. The goal is to create Indian content for global audience. We can surely expect some innovative storytelling contents with this collaboration.
Projects under the collaboration of Netflix x Yash Raj Films (YRF)
As per the official news, one movie and one web series is announced under this partnership.
1. The Railway Men
It will be four part TV series. It is based on true stories.
The Railway Men has backdrop of India’s one of the biggest tragedy, Bhopal gas leak disaster which took place in the night of 2nd December 1984. A Toxic gas released from a plant which took lives of thousand of people. It tells the story of the unsung heroes, the Bhopal railway station workers, who risked their lives during this deadly gas leak to help people. They stepped up and helped the victims.
Director (debut): Shiv Rawail
Cast: R. Madhavan, Kay Kay Menon, Divyendu Sharma, Babil Khan, Sunny Hinduja
2. Maharaj
Again based on a true story, Maharaj movie is set in the era of 1800s. A common man, journalist, found some black secrets which can challenge the foundation of our society. The story unfolds many twists and turns as he stood up against the giants to fight.
Director: Siddharth P. Malhotra
Cast: Junaid Khan (debut, son of Aamir Khan), Jaideep Ahlawat, Sharvari, Shalini Pandey
Official statements
Monika Shergill (VP, Content, Netflix India) said, “We are passionate about serving our broad audiences with series and films that they connect with and love, and we want to do more of this. Yash Raj Films have defined the essence of Indian film-making. Together, we are confident that we can entertain the world with quality films and series like never before.”
Akshaye Widhani (CEO, Yash Raj Films) said, “YRF’s mission is to create entertaining, inspiring and extraordinary stories from India for the world. Netflix is the biggest streamer in the world and offers us an opportunity to tell our stories in over 190 countries. This partnership will certainly push YRF as a storyteller to new audiences and allow them to consume Indian stories in their own languages too. We want to showcase our content, as well as provide a platform for our brilliant homegrown talent to a global audience.”
To be honest, this is not the first this duo came together. Netflix series “The Romantics,” about YRF founder Yash Chopra, is a smash hit. This documentary has tons of nostalgic moments and behind the scenes.
The multi-year creative partnership of Netflix and Yash Raj Films will make a strong content for the global entertainment landscape. We hope that joined forces of Netflix and YRF gives a cinematic revolution to our industry. Let the Bollywood’s masti get fusion with Netflix’s global reach and give us a diverse content portfolio.